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Revealed: how ‘fun’ social media accounts direct fans to betting giant

‘Boring Milner’ and ‘Andy Robson’ accounts work with Fanwave Digital, a firm paid by Paddy Power Betfair to post betting tips Popular social media accounts, including betting “tipsters” and a cult parody of the footballer James Milner, have been working as part of a marketing network directing users towards a major betting website. One of the accounts, @AndyRobsonTips, gives the impression that it is run by an individual helping fans beat the bookies. Another, known as @BoringMilner, is widely known as a parody account that posts jokes about football for fun. Continue reading... always shares this Contents with License.

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